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Social Lens: Chick-fil-A Appreciation Day

By Jane Susskind

5-minute read

  1. Background: Chick-fil-A recently came out with a statement expressing their support for the "biblical definition of the family unit", defining marriage between a man and a women. Outraged, Boston mayor sent this letter:

BcgavelWed, Aug 01 2012 09:51:570likes · 0comments

  1. Which prompted activists and same-sex marriage supporters to show their praise for the mayor in messages like this:
HRC

Read Boston Mayor’s Letter Blasting Chick-fil-A’s Discrimination -- http://bit.ly/MWPzVk http://pic.twitter.com/VZZo95gK

  1. But not everyone was pleased with the mayor's strong words. Mike Huckabee responded: “People are outraged that someone who expresses a view that is shared by most of the country is being bullied by hate speech and intolerance from the militant gay groups that are trying to disenfranchise his right to a personal opinion.”
  2. Huckabee later declared August 1st to be "Chick-fil-A Appreciation Day" asking supporters who share the same views as the fast food chain to support them by visiting them in stores.
  3. Here's what happened on Facebook:
Evan Collister

Headed to Chick-fil-A with Pastor Mike!  Support Chick-fil-A day!

Jason Ray

What bothers me most about this whole Chick-Fil-A dustup is that many people see this as a first amendment issue. The first amendment is too important to be trivialized like this.

Tom Mahoney

"DISAGREE" ≠ "HATE"I disagree with Chick-fil-A on their position on gay marriage; I do not hate them.I disagree with President Obama regarding his Healthcare legislation; I do not hate our Commander-in-ChiefI disagree with the Tea Party's position on abortion and a woman's right to choose; I do not hate them.I hate spinach.I hope that this clarifies my positions on these critical issues.

  1. Here's what happened on Instagram:

#ChickFilA Appreciation Day! Yum! @love_liam37

LexieWed, Aug 01 2012 09:54:000likes · 0comments

#mcdonalds #chickfila #support #standagainstgaymarriage #respect

Megan Henderson ✌Wed, Aug 01 2012 09:53:380likes · 0comments

#chickfila #equality #lgbt #love #lesbian #swag #gay #gender #equality #marriage #womenandwomen #manandman #manandwomen #bi #transgender

Justice IlleatUforSnackWed, Aug 01 2012 09:52:580likes · 0comments

  1. From the looks of Twitter, it seems as though lines are long and support is high on Chick-fil-A Appreciation Day:
BentleyX0X0

The line for Chick fil a!  http://instagr.am/p/NywSizuIqY/

jakeswentworth

After waiting over an hour in line at Chick-fil-a, I didn't even think about what I was going to order until I was at the front #chickfila

kindralhayes

Waiting for 25min so far...worth every minute! #chickfila http://pic.twitter.com/DPP3Kq5f

FEMiles71

Most locations reporting quarter mile long traffic jams to get into #ChickFilART to show your support if you have no location near you!!!

WesFoster

Disagreeing With #ChickFilA is American. Banning them from your city because of their beliefs is fascism. Know the difference.

teedeeoh93

Love seeing so many people support chick-fil-a ❤�� http://pic.twitter.com/WjQkgGM9

  1. Do you think that the use of social media enhanced Huckabee's "Chick-fil-A Appreciation Day"?
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