Insurance Markets Need More Choice and Competition

People filling out forms.
Photo by Getty Images on Unsplash. Unsplash+ License obtained by editor.
Published: 24 Apr, 2025
2 min read

Editor's Note: The following piece originally published on The Independent Center's website and has been republished with permission from the organization.

 

The Los Angeles County wildfires are estimated to cost a staggering $250 billion, making them one of the costliest natural disasters in United States history. The California residents affected by the fires are now having to deal with a secondary disaster – insurance.  

Government Regulations Restrict Competition

Insurance – like death and taxes – is an unavoidable part of life. It behooves responsible adults to mitigate future risks with various kinds of insurance. For homeowners in Los Angeles, that means protecting themselves against wildfires. In Florida’s panhandle, it’s insurance against the ravages of hurricanes.  

In theory, consumers should be able to choose from a number of insurance policies based on their level of risk tolerance, income, assets, and other personal factors. In theory, there should be a number of insurance companies competing with one another to offer varying levels of coverage to consumers.  

However, in reality, heavy-handed government regulations limit choice and competition in insurance markets, which ultimately harms consumers.

Take California for example. The state government imposed strict rules and regulations on home insurance that they forced some companies out of the state, quite literally reducing homeowners’ choices. If state regulations make insuring homes unprofitable, then an insurer has one option – go elsewhere. The immediate effect of insurers leaving the market is less choice for consumers. The secondary effect is less competition between insurers. Both factors drive up costs for consumers.  

Independent Voters Want More Choices for Everything

Consumers and independent voters want more choice and competition. The Independent Center found in our, “We can do better” survey that a majority preferred more choices no matter the issue. In January of last year, we asked what do you “believe would make the government more effective?” A plurality responded, “reforming government programs to offer more choice with competition from the private sector.”

Every individual has different preferences and needs according to personal life circumstances. Governments typically offer one-size-fits-all solutions. Consumers overwhelmingly want more options to choose from. Indeed, voters went to the polls this November and chose President Trump, who they believed would offer more choices and competition.  

IVP Donate

Insurance Markets Trending Towards Less Competition and Choice

Unfortunately, American insurance markets are seemingly on a path in the other direction. The market for health care insurance, for example, is headed towards less competition and less choice this year as it becomes more concentrated with fewer and fewer companies.

Consumers will bear the brunt of the heavy hand of government intervention into insurance markets with fewer choices, less competition, and higher prices. This is exactly the opposite of what voters wanted from this administration. But as independent voters who ultimately decide elections, we have the power to pressure our elected officials to change course. Our voices will be heard if we choose to speak up. Ignoring us will have consequences on election day.  

You Might Also Like

“Cartoon illustration of Americans facing the U.S. Capitol as light pierces through red and blue partisan cracks, representing independent voters and hope for political reform.”
New Poll: Voters Want New Leadership – and They’re Turning to Independents
A new poll from the Independent Center highlights a clear message from the public: Americans are fed up with the current political leadership, and they’re ready for change....
12 Nov, 2025
-
2 min read
person with a voted sticker.
CNN Poll Shows Independent Voters Are More Diverse Than You Think
A new CNN poll conducted by SSRS between August 21 and September 1 surveyed 2,077 adults, including 1,006 who identify as independents. The results challenge the idea that independents are a single bloc of undecided swing voters. Instead, they fall into five distinct groups with very different views of politics....
26 Sep, 2025
-
2 min read
Charlie Kirk
PODCAST: Charlie Kirk’s Tragedy is a Reason to Self-Reflect
The shocking assassination of Charlie Kirk has shaken the country and highlighted just how fractured our democracy has become. On this episode of the Independent Voter Podcast, Chad Peace and Cara McCormick reflect on the moment, drawing comparisons to the unity the nation felt after 9/11 and asking whether independent-minded reforms could help bring Americans back together....
18 Sep, 2025
-
1 min read
“Cartoon illustration of Americans facing the U.S. Capitol as light pierces through red and blue partisan cracks, representing independent voters and hope for political reform.”
New Poll: Voters Want New Leadership – and They’re Turning to Independents
A new poll from the Independent Center highlights a clear message from the public: Americans are fed up with the current political leadership, and they’re ready for change....
12 Nov, 2025
-
2 min read
Massachusetts voters.
Ranked Choice Voting Momentum Surges in Massachusetts as Cities Push for Local Control
Ranked choice voting (RCV) continues to see a surge in momentum across the U.S. However, the state that has seen the largest reform growth in the last 5 years -- Massachusetts -- has received little attention. This is because the 10 cities that have approved RCV have not been able to implement it due to state law....
14 Nov, 2025
-
5 min read
Caution tape with US Capitol building in the background.
Did the Republicans or Democrats Start the Gerrymandering Fight?
The 2026 midterm election cycle is quickly approaching. However, there is a lingering question mark over what congressional maps will look like when voters start to cast their ballots, especially as Republicans and Democrats fight to obtain any electoral advantage possible. ...
11 Nov, 2025
-
8 min read