What 'Brand' do Trump, Cruz, and Millennials Have in Common?
Author: 420 Times
In this edition of Deconstructed, TJ O'Hara chats with Bonnie Siegel, founder of Political Branding Associates. A well-known and respected brand strategist, Bonnie has more than 30 years experience bringing brands to market, dedicating her career to bringing brand strategy to life through consulting and mentoring executives and their teams. The two deconstruct the effects political branding has on campaigning in the digital age.
Check out Bonnie's work here.
And follow her on social media:
TWITTER: BonnieSiegelPBA or PBABranding
FACEBOOK: PoliticalBrandingAssociates
INSTAGRAM: PoliticalBrandingAssoc
Latest articles
DNC Loses Its First Attempt to Kick RFK Jr Off the Ballot
Independent presidential candidate Robert F Kennedy Jr will officially appear on the Hawaii ballot after a ruling Friday blocked an effort by the Democratic Party to disqualify him from ballot access. It marks the first loss by the DNC in its legal strategy to limit voters' choices on the 2024 presidential ballot....
22 April, 2024
-
3 min read
Former Arkansas Gov. Asa Hutchinson Declares His Support for Ranked Choice Voting
In a recent episode of The Purple Principle, a podcast that examines democracy and polarization from a nonpartisan lens, former Arkansas Governor Asa Hutchinson said that while he was skeptical of ranked choice voting at first, he now sees it as a meaningful solution to elect candidates with the broadest appeal....
19 April, 2024
-
2 min read
How Maine Started a Voter Revolution, And Is Now Going Backwards
Election reformers have looked to Maine for several years now as a pioneer in adopting policy solutions that put voters first in elections. Maine voters have taken it upon themselves to enact better elections – and have won major victories....
17 April, 2024
-
7 min read