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Social Lens: Chick-fil-A Appreciation Day

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Created: 01 August, 2012
Updated: 21 November, 2022
3 min read
  1. Background: Chick-fil-A recently came out with a statement expressing their support for the "biblical definition of the family unit", defining marriage between a man and a women. Outraged, Boston mayor sent this letter: 
  2. Which prompted activists and same-sex marriage supporters to show their praise for the mayor in messages like this:
  3. HRC
    Read Boston Mayor’s Letter Blasting Chick-fil-A’s Discrimination -- http://bit.ly/MWPzVk http://pic.twitter.com/VZZo95gK
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    • But not everyone was pleased with the mayor's strong words. Mike Huckabee responded: “People are outraged that someone who expresses a view that is shared by most of the country is being bullied by hate speech and intolerance from the militant gay groups that are trying to disenfranchise his right to a personal opinion.” 
    • Huckabee later declared August 1st to be "Chick-fil-A Appreciation Day" asking supporters who share the same views as the fast food chain to support them by visiting them in stores.
    • Here's what happened on Facebook:
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      • Jason Ray
        What bothers me most about this whole Chick-Fil-A dustup is that many people see this as a first amendment issue. The first amendment is too important to be trivialized like this.
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        • Tom Mahoney
          "DISAGREE" ≠ "HATE"I disagree with Chick-fil-A on their position on gay marriage; I do not hate them.I disagree with President Obama regarding his Healthcare legislation; I do not hate our Commander-in-ChiefI disagree with the Tea Party's position on abortion and a woman's right to choose; I do not hate them.I hate spinach.I hope that this clarifies my positions on these critical issues.
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          • Here's what happened on Instagram: 
          • #chickfila #equality #lgbt #love #lesbian #swag #gay #gender #equality #marriage #womenandwomen #manandman #manandwomen #bi #transgender
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            • From the looks of Twitter, it seems as though lines are long and support is high on Chick-fil-A Appreciation Day: 
            • jakeswentworth
              After waiting over an hour in line at Chick-fil-a, I didn't even think about what I was going to order until I was at the front #chickfila
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                • FEMiles71
                  Most locations reporting quarter mile long traffic jams to get into #ChickFilART to show your support if you have no location near you!!!
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                  • WesFoster
                    Disagreeing With #ChickFilA is American. Banning them from your city because of their beliefs is fascism. Know the difference.
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                      • Do you think that the use of social media enhanced Huckabee's "Chick-fil-A Appreciation Day"?