logo

How Not To Promote Diabetes Research

image
Jane SusskindJane Susskind
Published: 18 Jun, 2012
1 min read

By encouraging customers to consume half their daily caloric intake via a beverage with 224 grams of sugar. 

In a new promotion, a KFC franchise in Utah promises to donate $1 of every $2.99 half-gallon drink it sells to Juvenile Diabetes Research Foundation (JDRF).

One "Mega Jug" contains 800 calories and 56 spoonfuls of sugar.

One has to wonder, is this really the best way to promote diabetes research?

While the owner had good intentions, Jenn Savedge from Mother Nature Network remarks:

"At the very least, the owner could have tied this promotion to sales of grilled chicken rather than soda."

Would you buy a half-gallon of Sprite in the name of diabetes research?

 

IVP Donate

 

You Might Also Like

Trump sitting in the oval office with a piece of paper with a cannabis leaf on his desk.
Is Trump About to Outflank Democrats on Cannabis? Progressives Sound the Alarm
As President Donald Trump signals renewed interest in reclassifying cannabis from a Schedule I drug to Schedule III, a policy goal long championed by liberals and libertarians, the reaction among some partisan progressive advocates is not celebration, but concern....
08 Dec, 2025
-
5 min read
Malibu, California.
From the Palisades to Simi Valley, Independent Voters Poised to Decide the Fight to Replace Jacqui Irwin
The coastline that defines California’s mythology begins here. From Malibu’s winding cliffs to the leafy streets of Brentwood and Bel Air, through Topanga Canyon and into the valleys of Calabasas, Agoura Hills, and Thousand Oaks, the 42nd Assembly District holds some of the most photographed, most coveted, and most challenged terrain in the state. ...
10 Dec, 2025
-
6 min read
Ranked choice voting
Ranked Choice for Every Voter? New Bill Would Transform Every Congressional Election by 2030
As voters brace for what is expected to be a chaotic and divisive midterm election cycle, U.S. Representatives Jamie Raskin (Md.), Don Beyer (Va.), and U.S. Senator Peter Welch (Vt.) have re-introduced legislation that would require ranked choice voting (RCV) for all congressional primaries and general elections beginning in 2030....
10 Dec, 2025
-
3 min read