Most Negative Election In History?

Published: 19 Jul, 2012
1 min read
With 16 weeks unti the general election, there has been a noticeable increase in negative advertising by both Mitt Romney and Barack Obama. According to Kantar Media, 89% of Obama’s ad buys featured an anti-Romney message, while 94% of Romney’s ads were attacking President Obama.
And these ads are just as negative as they are costly:
Source: The Washington Post
Do you think this is the "ugliest" election in history? If so, why is this election so much worse than previous ones?
You Might Also Like
Is Trump About to Outflank Democrats on Cannabis? Progressives Sound the Alarm
As President Donald Trump signals renewed interest in reclassifying cannabis from a Schedule I drug to Schedule III, a policy goal long championed by liberals and libertarians, the reaction among some partisan progressive advocates is not celebration, but concern....
08 Dec, 2025
-
5 min read
From the Palisades to Simi Valley, Independent Voters Poised to Decide the Fight to Replace Jacqui Irwin
The coastline that defines California’s mythology begins here. From Malibu’s winding cliffs to the leafy streets of Brentwood and Bel Air, through Topanga Canyon and into the valleys of Calabasas, Agoura Hills, and Thousand Oaks, the 42nd Assembly District holds some of the most photographed, most coveted, and most challenged terrain in the state. ...
10 Dec, 2025
-
6 min read
Ranked Choice for Every Voter? New Bill Would Transform Every Congressional Election by 2030
As voters brace for what is expected to be a chaotic and divisive midterm election cycle, U.S. Representatives Jamie Raskin (Md.), Don Beyer (Va.), and U.S. Senator Peter Welch (Vt.) have re-introduced legislation that would require ranked choice voting (RCV) for all congressional primaries and general elections beginning in 2030....
10 Dec, 2025
-
3 min read



