You're Viewing the Archives
Return to IVN's Frontpage

How Social Media Influenced the Presidential Election

by Lucas Eaves, published

Tuesday's election night with Barack Obama's re-election was the most tweeted political event in history with more than 300,000 tweets per minute. This is the conclusion of an election where social media played a major role for Barack Obama and Mitt Romney as well as for the third party candidates.

Obama who easily won enough electoral votes to be re-elected had dominated John McCain on social media in 2008 and remained the number front runner on social media this year as well. The following infographic, created by Vertical Measures, recaps how well each candidate did in terms of social media.

Do you think that Obama's supremacy online had a real influence on his re-election?


About the Author