The Psychology of Social Networking [Infographic]

image
Author: Amanda Le
Published: 12 Aug, 2012
Updated: 13 Oct, 2022
1 min read

Here's an interesting graphic from Brandignity on the psychology of social networking.

Some highlights of the infographic:

  • Nine out of ten US internet users are on a social network. 
  • One out of five minutes spent online is on a social network and that number is only increasing with time. 
  • Although 80% of social media posts are about the poster, 9 out of 10 people think we share too much. 
  • Facebook allows you to pay for your status update to be highlighted.
  • Talking about ourselves is associated with the same satisfaction we get from food, money or sex. 

It ends with a question to think about while you’re posting your new status update on Facebook: Are we obsessed with social media or are we obsessed with ourselves? 

Infographic by www.brandignity.com

 

Latest articles

Crowd in Time Square.
NYC Exit Survey: 96% of Voters Understood Their Ranked Choice Ballots
An exit poll conducted by SurveyUSA on behalf of the nonprofit better elections group FairVote finds that ranked choice voting (RCV) continues to be supported by a vast majority of voters who find it simple, fair, and easy to use. The findings come in the wake of the city’s third use of RCV in its June 2025 primary elections....
01 Jul, 2025
-
6 min read
A man filling out his election ballot.
Oregon Activist Sues over Closed Primaries: 'I Shouldn't Have to Join a Party to Have a Voice'
A new lawsuit filed in Oregon challenges the constitutionality of the state’s closed primary system, which denies the state’s largest registered voting bloc – independent voters – access to taxpayer-funded primary elections. The suit alleges Oregon is denying the voters equal voting rights...
01 Jul, 2025
-
3 min read
Supreme Court building.
Supreme Court Sides with Federal Corrections Officers in Lawsuit Over Prison Incident
The U.S. Supreme Court ruled June 30 that federal prison officers and officials cannot be sued by an inmate who accused them of excessive force during a 2021 incident, delivering a victory for federal corrections personnel concerned about rising legal exposure for doing their jobs....
01 Jul, 2025
-
3 min read