Social Networks Are Not All Created Equal

Social Networks Are Not All Created Equal
Published: 04 Aug, 2012
1 min read

With the growing trend in social media, there has been a sharp spike in the number of social networks available. Many of us have multiple social profiles, and utilize a variety of social networks, each for a different reason.

Take Pinterest, for example. Pinterest recently exploded in popularity, transforming the way in which we plan events, keep track of trends, and advertise our products. And while the majority of Pinterest users are women, who likely have at least one board devoted to fashion finds, adorable animals, or whimsical weddings, there is the male counterpart.

So which social network takes home the gold? Well, it depends what you're looking for. Ignite Social Media recently released an infographic comparing social media platforms, looking at statistics about gender, demographics, interests etc.

Some key findings:

  • The overall number of men using social media is the same as the overall number of women using social media, with the male/female ratio evenly split at 50/50.
  • Pinterest hosts the highest number of women users, followed by Habbo, IMVU, and Flixster. Surprised?
  • Wealthier users tend to populate social networks like LinkedIn, Yelp, and Quora.

What's hot

  1. Twitter
  2. Tumblr
  3. LinkedIn
  4. Pinterest
  5. Reddit

What's not

  1. Taringa (wait, what?!)
  2. Digg
  3. Bebo
  4. Friendster
  5. MySpace

Take a look over the 2012 findings and share with us your thoughts. Any of the findings surprise you? What's your favorite social network?

You Might Also Like

New IVP 2026 California Governor Poll: What the Toplines Don’t Tell You
New IVP 2026 California Governor Poll: What the Toplines Don’t Tell You
Using verified California voter file data, IVP surveyed high-propensity voters from February 13 through 20. The poll tested first-choice ballot preferences alongside issue intensity on affordability and the cost of living, immigration enforcement, more choice reform, and more....
23 Feb, 2026
-
10 min read
81% of Americans Say Money Controls Politics – Can a Constitutional Amendment Fix It?
81% of Americans Say Money Controls Politics – Can a Constitutional Amendment Fix It?
Polls consistently show that nearly all Americans across the political spectrum agree that there is too much money in politics – whether from foreign sources, corporations, or so-called “dark money” groups. ...
23 Feb, 2026
-
13 min read
10 Reasons Why the Congressional Stock Trading Ban Will Never Pass
10 Reasons Why the Congressional Stock Trading Ban Will Never Pass
The overlap between committee assignments and stock ownership is not automatically illegal. Because the current legal framework permits this proximity as long as disclosure rules are followed, lawmakers are not operating under a system that forces change....
20 Feb, 2026
-
4 min read